Firehouse Subs Franchise USA 2025: Application, Costs & Founder Story

Firehouse Subs Franchise Overview (2025)
Aspect | Details |
---|---|
Franchise Brand | Firehouse Subs |
Founders | Chris Sorensen & Robin Sorensen |
Founded | 1994, Jacksonville, Florida |
Locations | ~1,248 U.S. & Puerto Rico, ~112 in Canada (Dec 2024) |
Industry | Fast Casual Sandwich Restaurant |
Initial Investment | USD $350,000 – $600,000+ |
Franchise Fee | $20,000 – $40,000 (varies by market) |
Royalty Fee | % of gross sales (per FDD) |
Offical Link | Apply Now |
Table of Contents
Introduction on Firehouse Subs Franchise
The fast-casual restaurant sector continues to dominate the U.S. food service industry in 2025, and one brand that stands out is Firehouse Subs. Known for its hearty steamed subs and firefighter-themed dining experience, Firehouse Subs has grown from a single location in Jacksonville, Florida, to more than 1,300 restaurants across North America.
For entrepreneurs seeking a proven franchise model, Firehouse Subs offers more than just great sandwiches. It represents a community-focused brand built on passion, purpose, and steady expansion. Backed by Restaurant Brands International (RBI) since 2021, Firehouse Subs has the financial strength, marketing power, and operational expertise to support long-term franchise growth.
Founder Story & Brand Mission
The Firehouse Subs journey began in 1994, when Chris and Robin Sorensen, both former firefighters and brothers, decided to pursue their love of food and community. They wanted to bring hearty meals with bold flavors to their hometown while celebrating their firefighting heritage.
Key highlights of their story:
- Firefighter Spirit: The restaurants are designed with firehouse décor, firefighter memorabilia, and menu names that honor the profession.
- Philanthropy: In 2005, the brothers launched the Firehouse Subs Public Safety Foundation, which has donated over $75 million in lifesaving equipment, training, and resources to first responders.
- Growth Path: From a single Jacksonville store, the brand now spans the U.S., Puerto Rico, and Canada, with continued international opportunities on the horizon.
The founders’ vision remains intact: “Serve hearty food. Serve our community.
Why Invest in Firehouse Subs?
There are thousands of food franchises in the U.S., but Firehouse Subs offers a unique competitive edge. Here’s why:
- Backed by Restaurant Brands International (RBI) – The parent company of Burger King, Tim Hortons, and Popeyes ensures Firehouse Subs benefits from global systems, supply chain efficiencies, and marketing reach.
- Strong Brand Differentiation – Unlike generic sandwich chains, Firehouse Subs stands out with its steamed subs, bold flavors, and firefighter-inspired brand story.
- Community-Centric Mission – Customers value brands that give back. Firehouse Subs’ Public Safety Foundation resonates with socially conscious consumers.
- Growth Potential – The U.S. fast-casual segment is projected to grow significantly in 2025, and Firehouse Subs continues to expand aggressively.
- Comprehensive Support – Franchisees receive training, operational assistance, marketing guidance, and site selection help from the corporate team.
For entrepreneurs seeking a purpose-driven, profitable franchise, Firehouse Subs is a top contender.
What Firehouse Subs Provides to Franchisees
When you join Firehouse Subs, you don’t just get a brand name—you gain access to a full support system designed to help you succeed.
- Training & Onboarding – Classroom + in-restaurant training, online resources, and ongoing operational guidance.
- Real Estate & Site Selection – Help identifying locations, lease negotiations, and store design support.
- Operations Support – Standardized procedures, POS systems, and district manager assistance.
- Marketing & Branding – National campaigns, local promotions, grand opening marketing, and digital resources.
- Purchasing & Supply Chain – Access to approved suppliers and negotiated pricing.
- Community Engagement – Integration with the Public Safety Foundation for fundraising and local outreach.
- Ongoing Corporate Support – Business coaching, new product launches, and franchisee conferences.
Also Read: Wingstop Franchise in USA (2025)
How to Apply for a Firehouse Subs Franchise
Applying for a Firehouse Subs franchise involves several stages:
1. Initial Inquiry
Start by submitting the Getting Started form. You’ll provide basic personal and financial details, along with your preferred territory.
2. Franchise Development Call
A development manager will review your application and schedule a call to discuss your goals, background, and qualifications.
3. Review the FDD
The Franchise Disclosure Document (FDD) outlines investment requirements, fees, royalty structures, and financial performance representations.
4. Complete Application & Background Check
Provide supporting documents, including financial statements, proof of liquid capital, and consent for a background check.
5. Leadership Interviews
Prospective franchisees meet with Firehouse Subs executives to ensure alignment with the brand’s values and expectations.
6. Discovery Day
Visit Firehouse Subs headquarters in Jacksonville, Florida. This in-person experience helps candidates understand company culture, operations, and long-term vision.
7. Sign Franchise Agreement & Launch
Once approved, you’ll sign the agreement, secure a site, undergo training, and begin construction. After final approval, you’re ready for your grand opening.
Investment & Costs
Opening a Firehouse Subs franchise requires careful financial planning.
Category | Estimated Cost (USD) |
---|---|
Franchise Fee | $20,000 – $40,000 |
Real Estate & Build-Out | $200,000 – $400,000 |
Equipment & Furnishings | $100,000 – $200,000 |
Marketing & Grand Opening | $30,000 – $75,000 |
Working Capital | $30,000 – $100,000 |
Total Investment | $350,000 – $600,000+ |
Eligibility Criteria
To qualify for a Firehouse Subs franchise, applicants should meet the following:
- Minimum 21 years old
- U.S. residency or legal status to operate a business
- Net worth of $500,000+ (recommended)
- Liquid capital of at least $100,000 – $150,000
- Strong business or management experience (restaurant or retail preferred)
- Commitment to full-time or hands-on franchise management
- Alignment with the brand’s values and community mission
Required Documents
Applicants should prepare the following:
- Government-issued Photo ID (Driver’s License or Passport)
- Personal financial statement (assets, liabilities, net worth)
- Bank proof of funds (to verify liquid capital)
- Credit report & background check authorization
- Completed franchise application form
- Lease agreement or site proposal (once location is selected)
- Business entity formation documents (LLC or Corporation setup)
Tips for Franchise Success
To maximize success as a Firehouse Subs franchisee:
- Choose the right location – High-traffic areas like shopping centers, college campuses, and business districts perform best.
- Engage with the community – Hosting events, fundraising, and supporting local fire departments strengthens brand loyalty.
- Leverage corporate resources – Use Firehouse Subs’ training, POS systems, and marketing tools.
- Focus on customer service – Consistency in quality and service builds repeat customers.
- Plan for growth – Many franchisees expand into multiple units after their first successful location.
Conclusion
Investing in a Firehouse Subs franchise in 2025 offers more than financial opportunity—it’s a chance to join a brand built on family values, community service, and strong business systems.
With competitive investment costs, robust training, and backing from RBI, Firehouse Subs is positioned for continued expansion across the U.S.. For entrepreneurs passionate about food and community, this franchise combines purpose with profit.
If you’re ready to take the next step, start by filling out the official Firehouse Subs franchise application and begin your journey today.
FAQs – Firehouse Subs Franchise USA
Q1. How much does it cost to open a Firehouse Subs franchise?
Around $350,000 – $600,000+, depending on location and build-out.
Q2. Do I need restaurant experience?
Not required, but prior business or retail experience is strongly preferred.
Q3. How long does the approval process take?
It typically takes 2–6 months, including application, FDD review, Discovery Day, and agreement signing.
Q4. What type of support do franchisees receive?
Comprehensive support in site selection, marketing, training, operations, and ongoing business development.
Q5. Can I own multiple Firehouse Subs locations?
Yes, multi-unit agreements are available for qualified candidates with sufficient financial resources.